Google launches click to call
April 12, 2007
This is supposedly a free service on Google Maps (perhaps for a promo period, or only within the US). What will probably happen is that Google will tie this in with Adwords and Pay-Per-Action (now on beta). The idea being that if you find the Ad and click on the call button, then Google will charge the Advertiser a premium for the Call (similar to the pay-per-click adwords model). Original post is here.








